Dortmund, August 9, 2025 – With the release of Smartstore 7, the Dortmund-based company announces its own Marketplace Edition. The new module enables operators to implement central multi-vendor business models flexibly and scalably – both in the B2C and the B2B sector Azure Marketplace+11RETAIL-NEWS Deutschland+11RETAIL-NEWS Deutschland+11.
Marketplace Edition Highlights
-
Modules for vendor management, assortment control, order and payment processes including PayPal payout and Stripe Connect
-
Customer segmentation, ERP/PIM/CRM integrations for seamless integration of existing systems RETAIL-NEWS Deutschland
-
Development in multiple phases – modular architecture with AI support; first functions already integrated in Smartstore 7; pilot phase currently running, launch in the first half of 2026 planned RETAIL-NEWS Deutschland+15Firmenpresse+15RETAIL-NEWS Deutschland+15
With this extension, Smartstore positions itself as a European, data-sovereign alternative to platform solutions like Mirakl or Marketplacer – with a particular focus on GDPR compliance, German hosting, and avoidance of vendor lock-ins Firmenpresse.
Smartstore 7 goes beyond classic e-commerce functionalities, enabling a forward-looking platform strategy — open, modular, and legally compliant. The Marketplace Edition opens up new perspectives in the platform economy for operators, providers, and end customers alike.
Do you have questions about this topic? Or would you like to send us your feedback? You can reach us via the contact form, by email at info@smartstore.com or by phone from Monday to Friday between 10 am and 4 pm at +4923153350.