About us

SmartStore AG stands for sophisticated and innovative e-commerce solutions of the highest quality with first-class service. Since its foundation in 1999, SmartStore AG has been a pioneer in e-commerce software development and is a leading manufacturer of of e-commerce systems on .NET basis.

2019
2017
October 2019

Smartstore listed as partner on the Microsoft Azure Marketplace Cloud

As part of their partnership, Smartstore and Microsoft combine their services to leverage Microsoft Azure Infrastructure as a Service (IaaS), Platform as a Service (PaaS) and Software as a Service (SaaS).

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Smartstore listed as partner on the Microsoft Azure Marketplace Cloud
October 2019
October 2019

Smartstore E-Commerce Summit 2019

Der Smartstore E-Commerce Summit 2019 findet erstmalig am Montag, den 05. November 2019 im Rahmen der „Digitalen Woche Dortmund“ statt und vereint Ausstellung und Konferenz. Top-Speaker referieren über die neusten Trends im eCommerce, 30 Aussteller präsentieren ihre Produkte und Dienstleistungen und Lounges laden zum Netzwerken ein.

http://documents.smartstore.com/Smartstore_E-Commerce_Summit_2019.pdf 

Smartstore E-Commerce Summit 2019
October 2019
December 2018

E-Commerce platform with strongest growth

Smartstore is the fastest growing e-commerce platform in the ASP.NET world. Its global market share is growing by 25% annually. Here are the latest figures.

E-Commerce platform with strongest growth
December 2018
May 2017

Smartstore receives the seal of approval of the Bundesverband IT-Mittelstand

"Made in Germany" - three words that are internationally synonymous with top quality and enthusiastic customers. In numerous industries products from Germany enjoy an excellent reputation today.

The reasons for this? Sophisticated design, tried and tested solutions, mature production processes, constant, inspiring innovations, competent customer service, to name but a few.

All these features can also be found in Smartstore. That is why the software has been awarded the seal of approval.

Smartstore receives the seal of approval of the Bundesverband IT-Mittelstand
May 2017
April 2017

SmartStore AG promotes education - free with software for every trainee

SmartStore AG supports educational institutions with free access to the Smartstore software. This offer is valid for all students participating institutions. Currently, Smartstore software is used by more than 20 educational institutions, including Volkswagen Bildungsinstitut GmbH, the Bfz-Essen GmbH and the central office of the Deutscher ÜbungsFirmenRing.

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SmartStore AG promotes education - free with software for every trainee
April 2017
March 2017

Smartstore is PostFinance's e-payment solution partner

SmartStore AG from Dortmund is an e-payment solution partner of PostFinance. In the in-house online shop system Smartstore, the PostFinance e-payment interface already integrated and can be configured in simple steps. As a manufacturer, PostFinance supports the SmartStore AG online merchants in the successful integration of e-payment solutions.

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Smartstore is PostFinance's e-payment solution partner
March 2017
February 2017

BarcodeShipping and SmartStore AG seal cooperation

Puderbach & Wienczny GbR (BarcodeShipping) and SmartStore AG have concluded a cooperation agreement. How the two internationally an interface between BarcodeShipping from Puderbach & Wienczny GbR from Castrop-Rauxel, Germany, and the company's (NRW) and the company SmartStore AG from Dortmund (NRW) for the open source shop system Smartstore.

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February 2017
January 2017

A bit of Google for your online shop? Smartstore integrates Lucene

For webshops with a wide range of products and product depth, the included search of a shop system often reaches its limits. Intelligent and reliable search is therefore the key to success.

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A bit of Google for your online shop? Smartstore integrates Lucene
January 2017
2016
2010
June 2013

SmartStore AG releases the open source e-commerce solution Smartstore

SmartStore AG has published the Smartstore software on Codeplex. Smartstore is a free and powerful open source e-commerce solution for online shops of any size. It contains the latest Microsoft technologies like ASP.NET 4.5, MVC 4, Entity Framework 5 and other modern components such as LESS CSS, Twitter Bootstrap or FontAwesome.

SmartStore AG releases the open source e-commerce solution Smartstore
June 2013
January 2013

Strategic partnership between BillSAFE and Smartstore

The SmartStore AG, offers its users the possibility to have customers pay by invoice. For this purpose, a cooperation with the PayPal service BillSAFE, the leading provider for secure invoice purchases in the German e-commerce, was completed.

The partnership enables merchants to offer a high quality and easy integration of the payment method "Purchase on account." The advantage for the merchant: The payment service provider assumes the default risk for the merchant and takes care of the Case of outstanding payments completely around the accounts receivable management.

Strategic partnership between BillSAFE and Smartstore
January 2013
December 2012

centron is first Smartstore hosting partner

centron is one of the leading IT service providers in the B2B sector. centron was founded in 1999 and has been operating its own Computer center in Nuremberg.

centron is one of the first hosting companies to carry the "Smartstore approved hosting partner" seal.

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https://www.centron.de/hosting/smartstore-net-hosting/ (german)

centron is first Smartstore hosting partner
December 2012
May 2010

Not interested in tracking with Google Analytics?

With OptMeOut, website operators can now offer their visitors a convenient way to turn off tracking with offer Google Analytics.

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Not interested in tracking with Google Analytics?
May 2010
January 2010

First Google partner with "Clicktale Authorized Consultant" status

Webalytics, leading Google competence partner in Germany, Austria and Switzerland (DACH region), is currently the first Google partner in Germany has acquired the status of "Clicktale Authorized Consultant".

The status illustrates the know-how of the company in improving the handling and accessibility of a website. And for good reason, because the topics usability (Usability) and accessibility are highly valued by website operators. Clicktale is at this point a important tool besides the well-known Google services.

The combination of different analysis options creates a clear view of the Behaviour of visitors to websites. They provide the operator with clear information as a basis for decisions on necessary Changes.

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January 2010
January 2010

Realignment of business processes

Realignment of business processes taking into account the changed situation in e-commerce. Smartstore.biz 5 was further developed in version 6 to meet customer requirements. In parallel a dynamic shop system is being developed.

In the meantime Smartstore.biz has been downloaded more than 330.000 times.

January 2010
2009
2008
December 2009

Trusted Shops customer reviews become standard

Already today, 80 percent of Internet users orient themselves on customer opinions. It is becoming increasingly important for online retailers to obtain user opinions and to display the results for each user in a way that is visible to them. For this reason, Trusted Shops has already had its customer evaluation system pre-installed by leading providers of shop software solutions.

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Trusted Shops customer reviews become standard
December 2009
September 2009

webalytics extends Smartstore.biz with tracking

With just a few simple steps, the standard shop system Smartstore.biz 5 of SmartStore AG has been extended with tracking functions for Google Analytics and Urchin software. The e-commerce trackers from webalytics create the ideal link between shop offers and the measurement of customer behaviour. A highly sensible alliance to increase your own sales success.

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September 2009
October 2008

Smartstore und accreditas kooperieren

In the competition of online trade, shop providers often have to experience that order processes are interrupted if payment processing procedures by invoice or direct debit are not granted. Potential customers often swing in this situation to other Internet offers or switch to stationary shops.

If the customer is offered the preferred payment methods, the shop operator exposes himself to the risk of payment disruptions. An improved profit situation can be achieved through the extended offer of payment method can therefore only be achieved if the orders are actually paid for.

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Smartstore und accreditas kooperieren
October 2008
October 2008

All aspects of ecommerce for small and medium-sized enterprises are covered

In the meantime, SmartStore AG cooperates with all companies known in e-commerce and maintains good contact. Meanwhile there are interfaces to Amazon, eBay, PayPal, Sofortüberweisung, BMECat, OpenTrans, etc.

October 2008
May 2008

SmartStore AG implements payment interface to PAYONE

SmartStore AG, leading provider of shop software for small and medium-sized businesses, has integrated an interface to the ePayment platform FinanceGate from PAYONE in its shop software Smartstore.biz 5. This provides all shop operators using Smartstore.biz 5 with an ePayment solution that fully automates all processes related to payment transactions.

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SmartStore AG implements payment interface to PAYONE
May 2008
February 2008

Widest acceptance of all payment methods

With the new payment plugin from United Online Services for Smartstore.biz 5, new customers can also make direct payments immediately. The range of services offered by this electronic interface includes not only the provision of ePayment but also scoring services running in the background (including international address validation, age of majority checks and creditworthiness queries).

The processing of payment by credit card, direct debit, giropay and prepayment is also offered at highly attractive conditions for small and medium-sized online merchants: Thus, successful eCommerce projects not only live from a good product range and a corresponding demand, but also from the simple and individual selection of the appropriate means of payment.

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February 2008
2007
November 2007

Shoplupe GmbH cooperates with SmartStore AG

Shoplupe is one of the leading specialists for quality in eCommerce and offers innovative discount usability services for online shops and professional consulting services for brand manufacturers, publishers and portal operators.

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Shoplupe GmbH cooperates with SmartStore AG
November 2007
October 2007

Connection to logistics partner saves resources

SmartStore AG has entered into a further cooperation with a new type of system for organising pick-ups for its online retailers. returnBOX is a pure Internet platform for processing returns (RMA, Return Merchandise Authorisation).

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October 2007
October 2007

Full text search on article level opens up new groups of buyers

Online shop operators increasingly see price search engines as an opportunity for massive growth. Through its most recent cooperation with zwickauer PreisRoboter GmbH, Smartstore provides its shop operators with a simple interface and thus another effective marketing instrument.

"The latest version of the shop system Smartstore.biz 5.5 will simplify the development of new customer groups", says Elmar Herwig, marketing and sales manager of SmartStore AG.

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October 2007
September 2007

Security comes first with payment systems

SmartStore AG is now making the ClickandBuy payment interface available free of charge for all current versions of the proven shop software Smartstore.biz. Via AutoUpdate, users of Smartstore.biz 5 have the option of installing and using the plugin additionally.

In the second expansion stage, the payment method will be included in the standard installation of Smartstore.biz with the next update. By cooperating with Smartstore, the market leader in shop software for small and medium-sized businesses, ClickandBuy underlines its competence as an Internet payment system in the brand-strong growth segment of e-commerce.

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Security comes first with payment systems
September 2007
April 2007

Moneybookers now available as plugin in Smartstore

SmartStore AG, provider of the leading complete eCommerce solution for small and medium-sized businesses, today launches a strategic cooperation with Moneybookers, one of the world's leading online payment providers.

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Moneybookers now available as plugin in Smartstore
April 2007
March 2007

Smartstore.biz 5 module developers on the advance

Shortly after the successful market launch of the eCommerce software Smartstore.biz 5, the expected storm on the largest German-speaking shop manufacturer community at Smartstore.com - with currently over 150,000 contributions in the field of professional eCommerce - has already occurred.

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March 2007
February 2007

Shopsystem Smartstore.biz 5 with new interface for instant bank transfer

Online shop operators using Smartstore.biz 5 can now find the way to liquidity more quickly. The payment procedure sofortüberweisung.de of the southern German PayNet AG is based on an authorised PIN/TAN transfer.

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Shopsystem Smartstore.biz 5 with new interface for instant bank transfer
February 2007
2006
December 2006

eCommerce with connection to financial accounting and merchandise management

In the area of web shops for small and medium-sized companies, cooperation with other systems via standard interfaces such as openTRANS or BMECat has so far been reserved for the "open source community".

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December 2006
December 2006

Current development to professional online shop software

With version 5 "Ultimate" it will be possible to synchronize different projects created with Smartstore shop software. The number of items in Smartstore.biz 5 Ultimate is unlimited. In the highest edition the program offers, in addition to the automatic sitemap, additional mechanisms for optimal search engine indexing and thus achieves the highest findability of shops on the World Wide Web.

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December 2006
August 2006

Smartstore.biz 5 is published

SmartStore AG is renewing its successful shop system, which has been highly praised by customers and the press. Smartstore.biz 5 is more than just a shop system. In addition to a highly intuitive user interface and a cutting-edge design, the shop system was equipped with an extremely easy-to-use CMS system. Until the release of Smartstore.biz 5 Smartstore.biz 3 was downloaded more than 210.000 times and about 10.400 times sold.

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Smartstore.biz 5 is published
August 2006
May 2006

Smartstore Certificate of registration Office for Harmonisation Alicante

This document contains information contained in the Register of Community trade marks as at the date of registration (see code 151 on the document).

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Certificate of registration (PDF) (german)
EU-IPO

Smartstore Certificate of registration Office for Harmonisation Alicante
May 2006
March 2006

Successful ebay certification of SmartStore eBay SmartSeller

SmartStore eBay SmartSeller is a comprehensive software package for managing eBay auction and sales transactions.

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March 2006
March 2006

The eBay SmartSeller is published

The SmartStore eBay SmartSellerb>, a clever sales and processing manager for eBay, is released.

The eBay SmartSeller gives SmartStore.biz users direct access to the largest online marketplace in the world. With just a few clicks, products entered in the online shop can be placed on eBay.

The eBay SmartSeller is published
March 2006
2005
2002
June 2005

22.06.2005 Serious traffic accident of our founder

22.06.2005 Serious traffic accident of our founder
June 2005
April 2004

Smartstore Office sees the light of day

With Smartstore Office SmartStore AG releases in spring 2004 a completely new developed product for the Administration of customers, orders and the sending and evaluation of newsletters.

April 2004
March 2003

Foundation of the Smartstore Academy

In 2003 we founded our Smartstore Academy. The aim is to structure the cooperation in such a way that software developers and product managers are prepared for consulting on online shop strategies, internet sales and web shops based on Smartstore.

Foundation of the Smartstore Academy
March 2003
February 2002

First major update: SmartStore AG introduces Smartstore 3.0

SmartStore AG is updating its successful shop system to version 3.0. In the meantime, the software has been downloaded more than 70,000 times and sold 4,500 times.

February 2002
January 2002

Internet Professionell from 08.2002 - shop software up to 500€ in comparison

The fact that complexity or a rich functionality does not necessarily exclude good usability is proven by Online shop system from Smartstore. Despite the wide range of options, the program interface remains clear and easy to use for the user self-explanatory. At 499 euros, a user has to dig deeper into his pockets compared to other complete systems.

Read more (PDF) (german)

Internet Professionell from 08.2002 - shop software up to 500€ in comparison
January 2002
2001
2000
June 2001

Preparation phase of the IPO with DG Bank Frankfurt

The long road to an IPO. In order to finance our corporate goals, we have decided to go public (Initial Public Offering, IPO) determined.

Preparation phase of the IPO with DG Bank Frankfurt
June 2001
March 2001

SmartStore at the Hannover Fair 2001

This year, about 7000 exhibitors will again present a huge range of technologies for the industry from 23 to 28 April in Hannover. The world's largest exhibition centre offers an optimal infrastructure for this after the world exhibition Expo 2000. Visitors will be able to find out about cross-sector system solutions at six trade fairs.

Press release: SmartStore.biz is the server-based eBusiness platform for small and medium-sized businesses. SmartStore.biz are web-based services that can be integrated into your own WebStore without any knowledge of HTML. Thus .biz extends your business processes and makes them available anytime and anywhere.

Read more (PDF) (german)

SmartStore at the Hannover Fair 2001
March 2001
November 2000

Next Generation eCommerce: Smartstore SUEZ at SYSTEMS 2000 in Munich

Munich 11.2000 (press release) At this year's SYSTEMS in Munich, SmartStore AG will present its new eCommerce software suite with the code name 'SUEZ'.

Smartstore SUEZ enables the simple and fast implementation of electronic commercial services and applications, ranging from B2C and B2B direct selling sites, online distribution sites, e-procurement systems, supply chain management, application service providing, commerce hosting to marketplaces.

The suite simplifies the transfer of all conceivable business processes to the Web and supports the implementation of any business model. Its modular design is geared to growing requirements and can be easily integrated into existing business processes with open standards. Highly user-friendly operation and a wide range of functions guarantee fast time-to-market.

Press release (PDF) (german)
https://www.golem.de/0011/10657.html (german)

Next Generation eCommerce: Smartstore SUEZ at SYSTEMS 2000 in Munich
November 2000
November 2000

German Patent and Trade Mark Office 10054728 concerning Smartstore "SUEZ

Smartstore has filed an application with the German Patent and Trade Mark Office under the number 10054728 for the automated creation of catalogues under the project name "SUEZ".

SUEZ at SYSTEMS 2000
Patent
Press release (PDF) (german)

German Patent and Trade Mark Office 10054728 concerning Smartstore "SUEZ
November 2000
June 2000

Smartstore 2000 Express User manual

Our Smartstore 2000 Express user manuals and CD's for our customers.

Smartstore 2000 Express User manual
June 2000
June 2000

Our own computing centre

Our biggest investment at the time was our own data center. COMPAQ will probably only be known to very few people.

Our own computing centre
June 2000
May 2000

Our first in-house exhibition at the Westfälischen Industrieklub Dortmund

Our first in-house exhibition at the Westfälischer Industrieklub* Dortmund together with Microsoft, the Dokom and the IHK zu Dortmund. Invited guests about 300.

*The Westfälischer Industrieklub* was founded in 1918 as an association of representatives of medium-sized industry in the Ruhr area in Dortmund.

Our first in-house exhibition at the Westfälischen Industrieklub Dortmund
May 2000
March 2000

Press release: SmartStore AG sets standards with XML and highly intuitive operation

Selling on the Web with "Smartstore 2000 Express"

Dortmund's SmartStore AG sets new standards for e-commerce with its innovative software product "Smartstore 2000 Express". Due to the consistent XML alignment, the program can be used worldwide. Despite the enormous range of functions of the software, even Internet laymen can publish their own store on the Internet with just a few mouse clicks using a highly intuitive user interface.

Read more (PDF) (german)

Press release: SmartStore AG sets standards with XML and highly intuitive operation
March 2000
March 2000

IHM International Craft Fair

The SmartStore AG together with Microsoft at the IHM International Trade Fair for Handicrafts. As an exhibitor at the IHM 2000 you will meet the perfectly fitting target group with high purchasing power for your products and services!

IHM International Craft Fair
March 2000
February 2000

Introduction of Smartstore 2000 Express at ceBIT

Shortly after the successful introduction of the product Smartstore 2000 Express, the domain Smartstore.com was purchased, through which today all products of the SmartStore AG are presented and distributed. After only one year (January 2001) Smartstore 2000 Express 30.000 times downloaded and 1.500 times sold.

Smartstore 2000 Express Users manual (PDF)

Introduction of Smartstore 2000 Express at ceBIT
February 2000
January 2000

Project Group IPSI (Internet Portal System for Insurances) of the University of Dortmund

The University of Dortmund has started a project called IPSI (Internet Portal System for Insurances), the decision which shop system to use as a basis for an internet portal for procurement has been made on Smartstore. This is what the project group writes about Smartstore Standard 2.0:

"We have used SmartStore from SmartStore AG as our procurement and shop system. An examination of the advantages and disadvantages showed that SmartStore offers the best product for the requirements of the project group. As alternatives, the Microsoft Site Server and a JAVA in-house development were examined. The proprietary development was ruled out from the outset due to the immense effort involved.

The Microsoft Site Server had some advantages, but SmartStore is more usable in the crucial points (e.g. less complexity, changeability and less high hardware requirements)."

View the complete project work (PDF) (german)

Project Group IPSI (Internet Portal System for Insurances) of the University of Dortmund
January 2000
1999
December 1999

Press release: Sensational development result at SmartStore

On the night of December 14th, SmartStore AG, Dortmund's innovative software company for the operation of Internet stores, had reason to celebrate. Programmers, developers and the management were able to see for themselves that the company's latest product, named "Smartstore Millennium Express", can actually meet the expectations.

Read more (PDF) (german)

Press release: Sensational development result at SmartStore
December 1999
November 1999

The IT magazine for entrepreneurs 7/24

How a small DV distributor came to the big online shop.

We need to get on the Internet! Christian Herzog and Rolf Beatus knew that back in 1996. But how? Three years later they not only know answer, but also your customers better than before.

IT magazine 7/24 1/1999 (PDF) (german)

The IT magazine for entrepreneurs 7/24
November 1999
October 1999

Microsoft Workshop 1999 in Munich

At an event for Microsoft partners in 1999 in Munich on the subject of e-commerce in connection with Smartstore.

Microsoft Workshop 1999 in Munich
October 1999
July 1999

Foundation of the SmartStore AG in Dortmund

The SmartStore board of directors consists of the chairman Jörg Ambrosius and Wolfgang Jilli. In addition to Tsulfaidis, Prof. Dr. Fritz L. Steimer is also on the Supervisory Board. Partners of the company are Maxdata, Microsoft, bit by bit, DOKOM and CCNetX AG and for commercial solutions Everest Software GmbH.

Customers of SmartStore AG include Classen Papertronics, Aspecta Versicherungen, Elektrocity.de, Kinderwelt Loopino, CoDeMa - The Knowledge Company and Stadtsparkasse Dortmund.

July 1999
May 1999

Presentation of the Best Solutions Award 1999 for eCommerce Integration by Microsoft

In Munich we were awarded as XternData.de for the solution "Smartstore Standard Edition" the price Best Solutions Award 1999 for eCommerce Integration awarded by Microsoft.

Presentation of the Best Solutions Award 1999 for eCommerce Integration by Microsoft
May 1999
March 1999

1999, our first CeBIT

Once the largest technology fair in the world, and our mini fair stand of just once 6 square meters. On this one we had the Product launch the software "Smartstore Standard" 2.0.

1999, our first CeBIT
March 1999
March 1999

Press release CeBIT in Hannover March 18-24, 1999

Since 1997 the Dortmund system house XternData.de has been developing and implementing sophisticated e-business solutions for Business-to-business as well as consumer markets.

From strategy consulting to the integration of the solutions into established corporate structures, XternData.de supports the development of interactive business relationships. A key role is played here by Smartstore, which was presented to a broad public during CeBIT '99 in Hanover. The international team of XternData.de consists of 19 employees.

Read more (PDF) (german)

Press release CeBIT in Hannover March 18-24, 1999
March 1999
March 1999

Our first product data sheet "In only 5 steps to your own online shop"

In only five steps to your own online shop. The following process illustrates how "Smartstore Standard" works.

Read more (PDF) (german)

Our first product data sheet "In only 5 steps to your own online shop"
March 1999
1998
1995
September 1998

Development launch of the e-commerce product line "Smartstore Standard"

Our first Smartstore was an ERP software and at the same time a full-fledged online shop for all relevant business areas. Purchasing, article and offer maintenance, sales, order processing and payments as well as warehouse and shipping organization.

Press clipping at the end of 1998:

Development launch of the e-commerce product line "Smartstore Standard"
September 1998
April 1998

"How cool is that!"

Our first major order with BMW-Rolls-Royce GmbH. Here we were commissioned to develop a completely new vehicle fleet software.

"How cool is that!"
April 1998
September 1995

Company foundation with the name XternData as system house

XternData GbR specialises in everything to do with office IT, network systems and electronic communication. On the following pages we would like to give you a brief overview of our company and its fields of activity. We hope that the one or other area is of interest to you. Convince yourself!

Read more (PDF) (german)

Company foundation with the name XternData as system house
September 1995