Smartstore Power BI - Shop statistics - Interactive business intelligence tools for the data visualization of your Smartstore store.
Make your store data understandable and manageable
An enormous amount of data is generated in different systems (ERP, CRM, online store, website, etc.) and in different areas (sales, marketing, etc.). It is no longer enough to evaluate the classic key figures such as incoming orders, sales, costs and earnings, but today these key figures must be linked to data on visitor behavior on the website, buyer behavior in the online store, data from sales visit reports and information collected by marketing on changes in the market and competitor behavior. Only in this way is it possible to recognize opportunities, changes and undesirable developments at an early stage and counter them with effective measures.
Use web analytics profitably for your online store.
Unfortunately, if the analysis only takes place after problems have become apparent to everyone, it is often too late - or at least more expensive than necessary.
The figures that every store operator has to deal with are clear: the costs for the store and the cost of goods are just as well known as the expenditure for marketing and advertising and the turnover ultimately achieved. Web analysis or web controlling* helps store operators to close the knowledge gap in between: What exactly is actually happening in the zone between expenditure and revenue, and how does this come about?
Web analytics in e-commerce: benefits and opportunities
- Measure visitor flows
- Increase conversion rates
- Control and reduce marketing expenditure
- Improve the usability of the online store
- Map cancellations and returns
- Generate higher sales
Only the continuous improvement of the internal store structure and the ongoing monitoring of all measures implemented guarantee lasting success in e-commerce. Optimization and savings potentials are uncovered and exploited through statistical processing.
So what is the particular challenge for online store operators? Easily accessible data, such as pure net visitor numbers or the number of Adwords clicks, is not enough to really better understand the "unknown entity" that is the customer. What turns some visitors into customers, while others immediately leave the store again (so-called bounces)? Where are filled shopping baskets left and why? Web analysis solutions and web store controlling answer these questions.
Are you still "Exceling" or are you already visualizing?
Recognize weak points of the store. The first step is to critically analyze your own store for weak points. Only when the existing visitors are able to use the store optimally should the marketing measures be optimized in the next step.
Adapt the product range to optimize success
Online retailers who use web analytics professionally on an ongoing basis can optimize their product range to achieve the highest possible turnover and maximum customer satisfaction, while at the same time saving on storage costs and administrative expenses.
Power BI is a Microsoft cloud-based analysis service that provides you with a clear overview of your most important store data. Monitor the integrity of your store with an up-to-date dashboard - we have preconfigured all the relevant store information for you.
Visualize and analyze everything in one place
With Smartstore Power BI, you can collect and structure your data. This allows you to focus precisely on the data that is really relevant to you.
Power BI is a set of tools for analyzing business data and sharing insights. Monitor your business and get fast and accurate answers on all devices with detailed dashboards.
Be informed: always in real time
With Power BI real-time dashboards, you know immediately if you need to take action. Solve any problems that arise and take advantage of the opportunities that arise.
Turn your store results into promising strategies
Do you want to better predict sales, achieve your sales record and increase profit per sale? You can also connect to a range of services you use to support your business, such as Salesforce, Microsoft Dynamics and Google Analytics. Power BI uses your credentials to connect to the service and then creates a Power BI app with a dashboard and a series of Power BI reports that automatically display your data and give you visual insights into your business.
All data, anywhere, anytime.
Access your store data from anywhere
Stay up to date with your data wherever you are. With touch-optimized native apps for Windows, iOS and Android, you can access all your data anywhere, anytime.
Make sure your data "travels" as well as you do
With the Power BI app for Windows, iOS and Android, you have access to your data from anywhere and at any time. With just a few clicks, you can get a complete overview of your business data at any time.
You can find more information at:
https://www.youtube.com/user/mspowerbi (UK)
https://powerbi.microsoft.com/de-de/blog (UK)
http://community.powerbi.com (UK)
https://goo.gl/d5qL3j (itunes.apple Store)
https://goo.gl/LZuDjY (google Play Store)
https://goo.gl/jgtZbQ (microsoft AppStore)
https://goo.gl/bKvPja (BI-API)
https://goo.gl/z6E59o (Power BI REST API)
Guided learning
In this series of courses you will get to know Power BI and can familiarize yourself with the numerous powerful functions of Power BI:
https://learn.microsoft.com/en-us/training/powerplatform/power-bi
Microsoft Power BI is included in the Smartstore Enterprise Edition and higher.
https://smartstore.com/en/enterprise-edition/
Ready to get started?
Write to us or simply try Smartstore for free. Contact sales at:
https://smartstore.com/en/contact